A Common Bond

Vehicles, we're all behind seat belts, city, mountains, SUV, electric vehicle

Each year, hundreds of unbuckled injuries and fatalities occur on Colorado roads. With an average 120,000 crashes each year, there is a 1 in 33 chance that you will be in a car crash. Despite our best intentions, we are all at risk when on the road. Regular seat belt use is the single most effective way to prevent severe injury or death in a crash — reducing the chance of harm by 50%.

A Common Bond 

A Common Bond features a variety of light-hearted, contrasting images to illustrate that, even though Coloradans hold passionate opinions and may not agree on everything, we can all get behind seat belts and the importance of buckling up. 

It’s simple — if you are going to enter a vehicle, put on your seat belt. Help create safer roads together by asking others to buckle up, too. Almost 90% of Coloradans buckle up. If you don’t, what’s holding you back?  

No matter where your destination is or how far you travel, we can all agree to get behind seat belts. Seat belts can save your life and possibly someone else’s. Please remember to buckle up every time, every trip.